APX

COMPANY PROFILE

About APX

APX Inc. is a full-service public relations firm committed to community development and welfare in the Philippines. They organize a range of impactful events, including job fairs that connect job seekers with employers, and medical missions that bring essential healthcare services to underserved areas. Their feeding programs and food and clothing drives provide vital support to families in need, addressing issues of hunger and lack of basic necessities. By partnering with politicians within the same districts, APX Inc. ensures that their initiatives are well-coordinated and aligned with the needs of the local communities.

In addition to immediate relief efforts, APX Inc. is focused on long-term community empowerment through livelihood programs. These initiatives offer training and resources to help individuals start their own businesses or improve their skills, promoting economic self-sufficiency. Working closely with local government units and politicians.

APX Inc. organizes activities that enhance public services and infrastructure, contributing to the overall quality of life. By leveraging these strategic partnerships, APX Inc. not only addresses urgent needs but also fosters sustainable growth and development in the communities they serve.

Campaign Services

Job Fairs

Organizing events that link job seekers with potential employers and conducting workshops and seminars on resume building and interview skills.

Medical Mission

Coordinating healthcare services in underserved areas by arranging volunteer medical professionals and essential supplies.

Feeding Programs

Organizing and implementing meal distribution events in collaboration with local food suppliers and volunteers.

Food and Clothing Drives

Organizing the collection and distribution of food and clothing to families in need, including establishing collection points and overseeing logistics.

Livelihood Programs

Conducting training sessions to foster skill development and entrepreneurship, while also providing resources and support for small business startups.

Community Development Activities

Collaborating with local governments on infrastructure projects to improve public services like sanitation, education, and transportation.

PR Services

Website Development:

  • Design and implement responsive web designs that are compatible with various devices and browsers.
  • Optimizing website performance for speed, scalability, and user experience..
  • Providing technical support and troubleshooting for website-related issues.

Content Creation:

  • Producing high-quality content such as speeches, op-eds, articles, and blog posts.
  • Creating visual content including graphics, videos, and infographics.

Search Ranking SEO:

  • Developing and implementing SEO strategies to improve website ranking and visibility on (SERPs).
  • Optimizing website content, including meta tags, headings, and on-page content, for targeted keywords.
  • Monitoring keyword rankings, and other performance metrics.

Social Media Management:

  • Creating and managing social media profiles on platforms like Facebook, Twitter, Instagram, and TikTok.
  • Developing content calendars and posting schedules.
  • Engaging with followers and managing online communities.

Media Relations:

  • Building and maintaining relationships with journalists and media outlets.
  • Drafting and distributing press releases, statements, and media advisories.
  • Organizing press conferences and media briefings.

Video Production:

  • Developing creative concepts and storyboards for video projects that align with brand messaging and objectives.
  • Capturing high-quality video footage using camera equipment and techniques.
  • Editing video footage, audio, and graphics using video editing software such as Final Cut Pro.

Strategic Communication Planning

  • Development of comprehensive communication plans tailored to the political landscape and objectives of the politician.
  • Messaging strategies to convey key policy points and campaign promises effectively.

Crisis Management:

  • Preparing crisis communication plans and strategies.
  • Providing immediate response and mitigation tactics during PR crises.
  • Managing the narrative and minimizing negative impact.

The Dream Team behind our success

The APX Leadership

Philippe
Soriano

CEO / Board Member

Philippe’s work with government entities in the Philippines has been transformative. He has successfully helped politicians and local government units enhance their online presence, engage effectively with their constituents, and navigate the complexities of digital communication in the political arena.

His strategic approach ensures that his clients not only reach their target audiences but also foster meaningful interactions that translate into tangible results. Philippe Soriano’s journey from a website developer to a trusted digital PR advisor for government entities underscores his versatility and commitment to leveraging his skills for impactful communication in both the private and public sectors.

Norylee
Carreon

CFO / Board Member

Norylee Carreon is a dynamic leader at the intersection of manpower services and technology consultation. With a background in Electronics and Communications Engineering, her career path has been distinguished by a keen aptitude for numbers.

Simultaneously, Norylee holds pivotal role as the CFO of APX Solutions Inc., a full service PR corporation with a diverse client base spanning local and international markets.

Balancing professional achievements with personal life, Norylee embraces the challenges and joys of motherhood with her two kids. She seamlessly integrates her career with family life, embodying a philosophy that emphasizes both quantity and quality in every aspect of life’s milestones. Her dedication to achieving balance serves as an inspiration to others navigating the demands of career and family. She embodies the belief that success is not just about achieving goals but also cherishing moments with loved ones.

Emil
Moleros

Board Member

Emil has dedicated the past 20 years to serving as a PR advisor for politicians, becoming a cornerstone in political communication. His extensive experience spans campaign management, media relations, and strategic communication, enabling him to craft compelling narratives that resonate with voters and stakeholders alike..

Emil’s expertise in navigating the complexities of public perception and his knack for crisis management have earned him a reputation as a trusted advisor in the political arena. His unwavering commitment to integrity and effective communication continues to shape successful political careers and foster trust between politicians and the public.

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